12 Days of Deals promo banner

Brain Bugs: How the Brain's Flaws Shape Our Lives

Unabridged Audiobook

Written By: Dean Buonomano

Narrated By: William Hughes

Publisher: Blackstone Audiobooks

Date: July 2011

Duration: 8 hours 40 minutes

Summary:

A lively, surprising tour of our mental glitches and how they arise.

With its trillions of connections, the human brain is more beautiful and complex than anything we could ever build, but it's far from perfect: our memory is unreliable; we can't multiply large sums in our heads; advertising manipulates our judgment; we tend to distrust people who are different from us; supernatural beliefs and superstitions are hard to shake; we prefer instant gratification to long-term gain; and what we presume to be rational decisions are often anything but. Drawing on striking examples and fascinating studies, neuroscientist Dean Buonomano illuminates the causes and consequences of these "bugs" in terms of the brain's innermost workings and their evolutionary purposes. He then goes one step further, examining how our brains function—and malfunction—in the digital, predator-free, information-saturated, special-effects-addled world that we have built for ourselves. Along the way, Brain Bugs gives us the tools to hone our cognitive strengths while recognizing our inherent weaknesses.

"Intriguing take on behavioral economics, marketing, and human foibles."—Kirkus Reviews

Genres:

Brain Bugs: How the Brain's Flaws Shape Our Lives

by Dean Buonomano

has successfully been added to your shopping cart

Brain Bugs: How the Brain's Flaws Shape Our Lives, Dean Buonomano