Super Mario: How Nintendo Conquered America

Unabridged Audiobook

Written By: Jeff Ryan

Narrated By: Ray Porter

Publisher: Blackstone Audiobooks

Date: August 2011

Duration: 8 hours 23 minutes

Summary:

The story of Nintendo's rise and the beloved icon who made it possible.

Nintendo has continually set the standard for video game innovation in America, starting in 1981 with a plucky hero who jumped over barrels to save a girl from an ape.

The saga of Mario, the portly plumber who became the most successful franchise in the history of gaming, has plot twists worthy of a video game. Jeff Ryan shares the story of how this quintessentially Japanese company found success in the American market. Lawsuits, Hollywood, die-hard fans, and face-offs with Sony and Microsoft are all part of the drama. Find out about: Mario's eccentric yet brilliant creator, Shigeru Miyamoto, who was tapped for the job because he was considered expendable; Minoru Arakawa, the son-in-law of Nintendo's imperious president, who bumbled his way to success; and the unexpected approach that allowed Nintendo to reinvent itself as the gaming system for the nongamer, especially now with the Wii.

Even those who can't tell a Koopa from a Goomba will find this a fascinating story of striving, comeuppance, and redemption.

'One of America's favorite pastimes is covered in exhaustive, enthusiastic detail.''Publishers Weekly

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  • Daren Irons

    Best book I've ever listened to. Thank you for writing it

Super Mario: How Nintendo Conquered America

by Jeff Ryan

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Super Mario: How Nintendo Conquered America, Jeff Ryan