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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

Unabridged Audiobook

Written By: Clayton M. Christensen

Narrated By: Don Leslie

Publisher: HighBridge Company

Date: April 2007

Duration: 2 hours 22 minutes

Summary:

Great companies can fail—not because they do anything wrong, but because they do everything right. Meeting customers' current needs leads firms to reject breakthrough innovations—"disruptive technologies" that create the products and opportunities of the future.

Radical thinking . . . and a wake-up call. Citing examples from many industries (computers, retailing, pharmaceuticals, automobiles, steel), Clayton M. Christensen explains how to avoid a similar fate. He presents strategies for determining when not to listen to customers, when to pursue small markets at the expense of larger ones, and other ways to ensure long-term growth and profit. This award-winning book shows managers the changes that may be coming—and how to respond for success.

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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

by Clayton M. Christensen

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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, Clayton M. Christensen