Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage

Unabridged Audiobook

Publisher: Gildan Media

Date: October 2017

Duration: 10 hours 16 minutes

Summary:

The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.

Genres:

Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage

by Douglas B. Laney

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Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage, Douglas B. Laney