Dr. Joe Schwarcz takes on the quacks and doles out the facts in this eye-opening look at the science around us


Eat this and live to 100. Don't, and die. Today, hyperboles dominate the media, which makes parsing science from fiction an arduous task when deciding what to eat, what chemicals to avoid, and what's best for the environment. In Is That a Fact?, bestselling author Dr. Joe Schwarcz carefully navigates the storm of misinformation to help us separate fact from folly and shrewdness from foolishness. Are GMOs really harmful? Or could they help developing countries? Which "miracle weight loss foods" gained popularity through exuberant data dredging? Is BPA dangerous or just a victim of unforgiving media hype? Is organic better? Dr. Joe questions the reliability and motives of "experts" in this easy-to-understand yet critical look at what's fact and what's plain nonsense.