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JOBS TO BE DONE: Theory to Practice

JOBS TO BE DONE: Theory to Practice

Author:
Anthony Ulwick
Read by:
Tom Askin
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Release Date
January 7, 2024
Duration
6 hours 34 minutes
Summary
In his latest Jobs-to-be-Done book, Tony Ulwick takes Jobs Theory and the Outcome-Driven Innovation process to the next level. He explains disruptive innovation and 4 other growth strategies through a Jobs lens and introduces new ideas, tutorials and templates that can be used to achieve predictable growth. Learn how to replace luck with a predictable innovation process.
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