Leading the Starbucks Way

Unabridged Audiobook

Written By: Joseph Michelli

Narrated By: Joseph Michelli, Tom Parks

Publisher: Brilliance Audio

Date: May 2014

Duration: 8 hours 27 minutes

Summary:

One of the best-recognized and admired brands in the world, Starbucks singlehandedly transformed the ordinary delivery of coffee into a cultural phenomenon—a result of the company’s exemplary leadership practices. Joseph Michelli, author of the Wall Street Journal, USA Today, and BusinessWeek bestseller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit—one person, one cup, and one neighborhood at a time. Michelli offers a perspective on the leadership principles that drove the iconic coffee company’s resurgence from serious setbacks during the economic downturn—one of the few true turnaround stories of this time. And the company continues to grow dramatically, entering new markets and channels with fresh products and technologies. In Leading the Starbucks Way, Michelli establishes five actionable principles that fuel long-term global sustainability at Starbucks and that can be used in any company, in any industry: • Savor and Elevate • Love to Be Loved • Reach for Common Ground • Mobilize the Connection • Cherish and Challenge Your Legacy Leading the Starbucks Way is a penetrating look at the inner workings of one of today’s most successful brands. The company gave Michelli one-on-one access to a variety of employees (called partners) to write this book—from baristas to senior leaders, including Howard Schultz, chairman, president, and chief executive officer. In short, success is all about loving your product, loving your customers, and loving your employees. Sincerely. Without fail. Even in the face of business challenges.

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  • Anonymous

    I wanted to like this title. It's good some good information but something about it makes it a chore to listen to. Normally I finish similar titles in a week or two. This one has become a chore to finish and the only thing keeping me going is to get the status bar further down. I wish I could return titles on here.