Magic Words: The Science and Secrets Behind Seven Words That Motivate, Engage, and Influence

Unabridged Audiobook

Written By: Tim David

Narrated By: Walter Dixon

Publisher: Gildan Media

Date: January 2015

Duration: 3 hours 28 minutes


Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement-skills that are also effective in the workplace. By applying seven "magic" words in a business setting, David offers tools for effective and persuasive communication.

You will learn:

-The secret word that Harvard psychologists discovered is the key to unlocking human motivation
-How one very special word (spoken only inside your mind) mysteriously has a profound positive impact on those around you
-The number one mistake that managers make during 1-on-1's, and the one simple word that can fix it all
-What Dale Carnegie dubs "the sweetest sound in any language"
-How one tiny word can instantly change someone's mind for the better
-The single word that an in-depth study of thousands of hours of call center recordings revealed as the quickest way to reduce differences and calm people down
-How the infamous "But Eraser" works and why so many people mess it up
-The REAL magic behind the word "thanks"
-The Seven Words: Magic Word #1 - Because

Magic Word #2 - "Name"

Magic Word #3 - If

Magic Word #4 - But

Magic Word #5 - Absolutely

Magic Word #6 - Thanks

Magic Word #7 - Help