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Magnetic Stories: Connect with Customers and Engage Employees with Brand Storytelling

Author:
Gabrielle Dolan
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Unabridged Audiobook

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Book
Narrator
Release Date
April 13, 2021
Duration
5 hours 17 minutes
Summary
Take control of your brand and your stories for greater success

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you too can create and share stories that stick.

Learn how to:

define and distinguish your brand
stand out from the competition
implement brand storytelling effectively
strengthen your presence online by sharing magnetic stories
make your employees and customers your greatest advocates.
In a world of inauthentic brands, Magnetic Stories is a must-read for anyone who wants their brand to be relatable, believable and to create long-term brand loyalty.
Magnetic Stories: Connect with Customers and Engage Employees with Brand Storytelling

Magnetic Stories: Connect with Customers and Engage Employees with Brand Storytelling

Author: Gabrielle Dolan
Read by: Katherine Littrell
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