McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire
Publisher: Tantor Media
Date: November 2007
Duration: 9 hours 54 minutes
Former BusinessWeek editor Jeffrey Rothfeder tells how, from a simple idea---the outgrowth of three peppers planted on an isolated island on the Gulf of Mexico---a secretive family business emerged that would produce one of the best-known brands in the world.