Get 3 audiobooks free with a 30-day Free Trial
Sign Up Free
Loading...
Welcome
Sign up
Login
Browse Books
Deals
VIP
Gifts
0
Loading...
Play Sample
Thirsty Dragon: China's Lust for Bordeaux and the Threat to the World's Best Wines
Author:
Mustacich Suzanne
Read by:
Hillary Huber
Read
Read
Own
Own
Unabridged Audiobook
Listen Free Now
Listen free with a 30-day free trial
Choose 2 bonus VIP books
Enjoy 10,000 always free books
Add to Cart - $25.99
Remove from Cart
Give as a gift
Ratings
Book
Narrator
Release Date
November 10, 2015
Duration
13 hours 4 minutes
Summary
An inside view of China's quest to become a global wine power and Bordeaux attempt to master the thirsty dragon it helped create. The wine merchants of Bordeaux and the rising entrepreneurs of China would seem to have little in common old world versus new, tradition versus disruption, loyalty versus efficiency. And these two communities have found their destinies intertwined in the conquest of new markets, as Suzanne Mustacich shows in the proactive account of how China is reshaping the French Wine business and how Bordeaux in making its mark on China. Thirsty Dragon lays bare the untold story of how an influx of Chinese money rescued France's most venerable wine region from economic collapse, and how the result was a series of misunderstandings and crises that threatened the delicate infrastructure of Bordeaux insular wine trade. The Bordelais and the Chinese do business according to different and often incompatible sets of rules, and Mustacich uncovers the competing agendas and little-known actors who are transforming the economics and culture of Bordeaux, even as its wines are finding new markets and ever higher prices in Shanghai, Beijing, and Hong Kong, with Hong Kong and London traders playing a pivotal role. At once a tale of business skullduggery and fierce cultural clashes, adventure, and ambition, Thirsty Dragon offers a behind-the-scenes look at the challenges to the world's most famous and prestigious wines.
Browse By Category
Business & Economics
>
Business & Career Development
Business & Economics
>
Economics
Thirsty Dragon: China's Lust for Bordeaux and the Threat to the World's Best Wines
Author:
Mustacich Suzanne
Read by:
Hillary Huber
Add to Cart - $25.99
Remove from Cart
Listen Free Now
Get any book plus
2 bonus VIP books
1 book added to cart
Thirsty Dragon: China's Lust for ...
Mustacich Suzanne
Subtotal
$25.99
View Cart
Continue Browsing
~~title~~
Back
Next
~~carousel-body~~
~~book-title~~
~~author-single-string~~
~~tag-text~~
© Copyright 2011 - 2026 Storytel Audiobooks USA LLC. All Rights Reserved.