Total Competition: Lessons in Strategy from Formula One

Unabridged Audiobook

Written By: Adam Parr, Ross Brawn

Narrated By: Peter Noble, Adam Parr

Publisher: Simon & Schuster Audio UK

Date: August 2017

Duration: 7 hours 12 minutes

Summary:

Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published.
 
Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. 
 
Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals. 
 

Genres:

Total Competition: Lessons in Strategy from Formula One

by Adam Parr, Ross Brawn

has successfully been added to your shopping cart

Total Competition: Lessons in Strategy from Formula One, Adam Parr, Ross Brawn
Total Competition: Lessons in Strategy from Formula One, Adam Parr, Ross Brawn
This title is due for release on August 10, 2017.

Enter your email below to be notified as soon as it is available!

By clicking "Notify Me" you consent to receiving electronic marketing communications from Audiobooks.com. You will be able to unsubscribe at any time.

Already a member? Log In to add this title to your wishlist.
Total Competition: Lessons in Strategy from Formula One, Adam Parr, Ross Brawn
This title is due for release on August 10, 2017
We'll send you an email as soon as it is available!

Already a member?
Log in to add this title in your wishlist
Total Competition: Lessons in Strategy from Formula One, Adam Parr, Ross Brawn
Please Log in and add this title to your wishlist.
Total Competition: Lessons in Strategy from Formula One, Adam Parr, Ross Brawn

We will send you an email as soon as this title is available.