Mohanbir Sawhney is the McCormick Foundation Chair of Technology, clinical professor of marketing, and the director of the Center for Research in Technology & Innovation at the Kellogg School of Management at Northwestern University.
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Why the best way to drive growth might be to focus rather than expandWhen Sanjay Khosla took charge of developing markets for Kraft Foods in 2007, the business was floundering. Six years later, annual sales had soared from $5 billion to $16 billion with s... SEE MORE