James Heskett is UPS Foundation Professor Emeritus at Harvard Business School, where he was previously faculty chair of the MBA program. His many books include Corporate Culture and Performance, with John Kotter, and The Culture Cycle: How to Shape the Unseen Force That Transforms Performance.
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There is significant evidence that an effective organizational culture provides a major competitive edge—higher levels of employee and customer engagement and loyalty translate into higher growth and profits. Many business leaders know this, yet few... SEE MORE