Frederick Allen was an award-winning reporter and political columnist with the Atlanta Journal-Constitution from 1972 to 1987, after which he joined CNN as a chief analyst and commentator covering the 1988 presidential election. His essays for the program Inside Politics earned CNN a CableACE Award, and Allen was called the "best political analyst" by the editors of the Hotline.
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A 'highly entertaining history [of] global hustling, cola wars and the marketing savvy that carved a niche for Coke in the American social psyche' (Publishers Weekly). Secret Formula follows the colorful characters who turned a relic from the paten... SEE MORE