Stephanie L. Woerner is director and a research scientist at MIT's Center for Information Systems Research (CISR) at the MIT Sloan School of Management. She is coauthor, with Peter Weill, of What's Your Digital Business Model?
~~tag-text~~
It seems like almost every company you can think of has embarked on a 'digital transformation' journey. The problem is, many companies start down the road without a good sense of where they are going or a clear idea of how they will create and capture dig... SEE MORE