Georges Desvaux is a senior partner at McKinsey & Company and a former managing partner of its African and Japanese offices. A leader of McKinsey's global marketing practice, he has helped build the firm's consumer insights and analytics capabilities. He has coauthored many articles on consumer and macroeconomic trends.
~~tag-text~~
The Definitive Guide to Doing Business in Africa For global and Africa-based companies looking to access new growth markets, Africa offers exciting opportunities to build large, profitable businesses. Its population is young, fast-growing, and incr... SEE MORE