Karolin Frankenberger is a full professor in strategy and innovation at the University of St. Gallen, Switzerland, where she is also director of the Institute of Management and Strategy and the academic director of the Executive MBA.
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In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult ... SEE MORE