Bernd H. Schmitt

Bernd H. Schmitt is one of the most widely respected marketing and business strategists today. Executive Director of the Center on Global Brand Leadership at Columbia Business School in New York, he has consulted and lectured in more than twenty countries and is co-author of "Marketing Aesthetics" (1997) and author of "Experiential Marketing" (1999). For more information, please visit:

Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
By Bernd H. Schmitt
Duration: 6 h 30 min Price: $34.98 Or 1 credit