Bob Lutz spent forty-seven years working in the automobile industry, culminating in the vice chairmanship of General Motors. He is the bestselling author of Guts: The Seven Laws of Business That Made Chrysler the World's Hottest Car Company.
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In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recessi... SEE MORE