Richard Whittington is Professor of Strategic Management at the Said Business School and New College, University of Oxford. He has authored, coauthored, or contributed to ten books, including the bestselling textbook Exploring Strategy and the Cambridge Handbook of Open Strategy.
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Opening Strategy recounts the origins and development of Strategy as a profession from the middle of the last century to the present day. In particular, it focuses on how strategic planning superseded long-range planning, and the more recent rise of strat... SEE MORE