Jim Koch is the founder of The Boston Beer Company and brewer of Samuel Adams. He founded the company in 1984 using his great-great-grandfather's recipe and set to the task of revolutionizing American beer. Samuel Adams Boston Lager has been an important catalyst in the American craft beer revolution for more than thirty years, bringing full-flavored, award-winning beer to the American beer landscape. The Boston Beer Company has become one of the leading American craft breweries and now accounts for just over 1 percent of the U.S. beer market. Jim and his family reside in Newton, Massachusetts, home of the Fig Newton.
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NATIONAL BESTSELLER and named a 2016 Best Book of the Year by Inc., Business Insider, Forbes, and Amazon Founder of The Boston Beer Company, brewer of Samuel Adams Boston Lager, and a key catalyst of the American craft beer revolution, Jim Koch offers ... SEE MORE