Master negotiator and New York Times bestselling author of You Can Negotiate Anything Herb Cohen says, 'Negotiation is the game of life.' With his signature humor and self-deprecating style, Cohen explains how to learn powerful yet subtle negotiating ploys to help in business, career, and even family relationships. With his extensive international negotiating experience and unique presentation style, Herb offers this essential guide to the art and practice of negotiation in the 21st century.