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    Harry Beckwith

    Harry Beckwith graduated Phi Beta Kappa from Stanford University in 1972. He then attended the University of Oregon School of Law, where he was awarded the school's highest honor of Law Review Editor-in-Chief. Beckwith formed Beckwith Advertising and Marketing in 1988. The firm specializes in marketing, marketing communications, and media relations for services.

    Featured Audiobook

    Selling the Invisible: A Field Guide to Modern Marketing

    By Harry Beckwith
    Summary

    SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep t...[SEE MORE]

    You, Inc.: The Art of Selling Yourself
    By Christine Clifford Beckwith
    Duration: 5 h 44 min Price: $18.87 Or 1 credit
    Audiobook Club
    Unthinking: The Surprising Forces Behind What We Buy
    By Harry Beckwith
    Duration: 7 h 0 min Price: $14.98 Or 1 credit
    The Invisible Touch: The Four Keys to Modern Marketing
    By Harry Beckwith
    Duration: 5 h 40 min Price: $19.99 Or 1 credit
    The Invisible Promise: A Field Guide to Marketing in an Upside-Down World
    By Harry Beckwith
    Duration: 7 h 18 min Price: $19.99 Or 1 credit
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